Useful tips on PIM
In this section, we collect useful tips, articles and news about PIM. Learn more about important issues in PIM; understand how
they are interrelated and keep up to date with the latest developments.
Become a PIM professional with our tips.
mediaSolution3: PIM Vendor in Focus
Hansjörg B. Gutensohn is the managing owner of Goodson Softwaresolutions GmbH, which offers the product information management solution mediaSolution3. We spoke with him about the distinguishing features and target group of this PIM system and asked what he advises his customers to remain fit for the future.
pirobase: PIM Vendor in Focus
Konstantin Stergiopoulos is Director Business Development & Sales at pirobase imperia. In the interview, he talks about the current trends and changes on the market and how pirobase PIM helps companies to master these challenges.
Introduction of a PIM System in the company – How do experts proceed?
Experts Katharina Czerner and Marc Kulow talk about which companies benefit from a PIM system, how they approach a PIM project and why Change Management plays a key role.
Akeneo: PIM Vendor in Focus
In this series we talk to a selection of software vendors about their PIM solutions. Tobias Schlotter, General Manager Central & Eastern Europe at Akeneo, sees product information management no longer as a purely technical task but critical to creating a compelling customer experience.
Riversand: PIM Vendor in Focus
Ben Rund, General Manager DACH & VP Business Development Europe at Riversand talks about the target group and USPs of Riversand's PIM.
Contentserv: PIM Vendor in Focus
We interviewed a selection of software vendors about their differentiators, target groups and future trends. Find out what Sven Munk, SVP Global Technologies & Alliances at Contentserv global, said in response.
Five arguments against a PIM system – and why they only tell half the story
Here you’ll find the five arguments mentioned most frequently in any discussion about the implementation of a PIM – and how they can be easily countered, with concrete examples for each one.
Making data management more efficient
A customer journey tailored to the target group is essential when it comes to selling effectively. And the decisive nudge is usually done nowadays through product information.
Avoiding mistakes in a PIM project
Digitisation requires new, optimised and automated processes. Digital technology is reshaping every aspect of business. As customers are becoming more and more demanding, you need to reconsider existing structures and re-evaluate responsibilities.